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It can be very challenging when you are away in another country and you can’t use your mobile phone without costing an arm or a leg.  Your choices are using it only when you have access to WIFI or purchase a local sim card. What do you do when you want to make a reservation for a restaurant or need to contact a local store and you didn’t purchase the sim card?

I wanted to have a manicure during my stay in Spain.  While in my apartment that has WIFI, I googled “Nail Places”.  Up popped a couple of places near me.  I saw one that looked appealing.  I clicked to their website.  Sounded good. I was able to see what services they offered, but if I wanted an appointment I had to phone them. Even though I did have a local Sim card, I was a little nervous about calling.  What if they didn’t speak English. After all, I was in Spain. Thankfully, they also had a listing for their Facebook Business Page.  I clicked onto that.  Now we are talking, I could send them a Facebook message.   With a message through Facebook, we could translate.

I sent a message through my Facebook message app.  Within a couple of hours, I had a response, an appointment, and was able to get my nails done.  You can even see the response time on this post, pretty quick.  Thank goodness for Facebook. It didn’t hurt by the way that the owners were Brits. Lucky for me.

This taught me a great lesson of the power of having a Facebook Page. We often relate to Facebook as having to focus on posting  to show up in people’s newsfeed.  We now know that will be a challenge.  But having a Facebook Page is still very relevant.  There will be times people will want to google you and if you have a Facebook Business Page and your template is “Local business” they will not only find you, they will be able to contact you via phone, email or text or directly through the Facebook Messenger.

Gillian and I went to a new start up restaurant for our Sunday dinner this week.  We did both a checkin and a review for this cute place.  Our comments will help them grow their business and allow other people wanting a good dinner to be able to know this is a good choice.

Traveling abroad can be an amazing experience.  But having apps like Facebook can make your lives a little easier.  You can use the mobile app to dial home via phone, video or text.  No charge as long as you are on WIFI.  Makes staying in communication really easy with your family and friends back home or business associates.

If your business doesn’t have a Facebook Page, you may want to consider it.  It is a powerful tool.  Free to build and free to use.  Now there is no excuses.

By Janet Elie

Internet Marketing Specialist