Business Tools
Launch4Life writes about a variety of topics to help small businesses better market their products and services. This collection of posts fall under the category of BUSINESS TOOLS.
Market Your Small Business With Graphics
Most everyone is familiar with the phrase “A picture is worth a thousand words.” That’s especially true when you are marketing your business. Whether you are tasked with creating marketing graphics for social media, blogs, or email newsletters, you...
Zappos Experience â Delivering Happiness
Last week Gillian and I were fortunate enough to be able to experience a tour of Zappos, located downtown in Las Vegas. For those of you who may not be familiar with this company, it is owned by Amazon but is independently run. It focuses on selling retail products...
What is Slack and Why Your Small Business Might Need It?
What is Slack? Listen up and I’ll tell you. Launch4Life is excited about a communication tool weâve started using called Slack. What is Slack? Itâs an awesome program for communicating and collaborating with team members. Whatâs cool is that you donât have to be...
Increase Productivity with This Free White Noise Generator
Some people love listening to music while they work. Not me. Instead, I find itâs the sounds of nature I need for focused attention. So, when Iâm in a place with distracting sounds I yearn for a white noise generator.While silence may be golden, unless you live in the...
Starting a Podcast Has Never Been Easier
Have you ever dreamed of having your own radio show? I know I did. When I was a kid, I used to entertain my family for hours with my imaginary âAllen Brady Interview Show.â I always hoped one day Iâd host my own show. Now that starting a podcast has never been easier,...
Best Way to Bookmark Websites
Hereâs the scenario. You find something on the web that you need to access again later. While you could just bookmark it in your browser, if you use more than one browser then what? Some days I use Chrome, Safari, and Firefox, all in one day! And, what if you use more...
Internet Tips for Business Travelers
Many of you know that Launch4Life has a mascot, Bob Launch. We took Bob on our trip to Spain and while we were there he told us that he learned some things he hadn’t thought about before our trip. He asked me to share three tips with you that he believes will...
Project Management for Solopreneurs
Whether you are a large corporation, small business, or solopreneur, organizing your tasks and projects may be one of the most important tools for business growth. While some of us can manage everything in our head, most of us are better served using a dedicated...
Working With Clients Internationally
While itâs fairly easy working with U.S. clients when youâre in the United States, it can be a challenge when youâre traveling abroad. Also, as your small business starts to grow, you may attract clients from other countries. Solving the puzzle of working with clients...
A Simple Way to Stay Organized
This weekend, we tackled a huge project â we moved from one webhost provider to another. What made it especially complex, was we had to factor in multiple domains, websites, and email accounts. Since some of the websites belonged to our clients, we also had to be...
Mastering Productivity, Discipline, and Focus
Believe it or not, sometimes even coaches need some coaching. Which is why the Launch4Life team recently sought out a little coaching for ourselves. At the beginning of 2018, Janet and I decided we wanted to master something new. We wanted to create a resource to help...
Become More Productive With Google Keep
I am one of those people whose best ideas arrive when no paper is handy. Whether itâs in the middle of the night when Iâm in bed, in the shower, or in the car, I am constantly bombarded with great ideas when I least expect them. I used to tell myself, Iâd remember to...
Building a Better Bookmarking Tool
Recently my husband wanted to show me something he’d found awhile back on the Internet. He became frustrated as he hopped from one Internet browser to another. First Safari, then Firefox, and then Chrome. Not able to find the âbookmarkâ he was looking for, he...
Why Aren’t They Using Zoom?
This past week, my son had an online job interview. I was shocked when I learned that the potential hiring company would be interviewing him using Facetime. While Facetime is a great app for chatting with family and friends via an iPhone or iPad, itâs not exactly the...
Need a Free Business Phone?
You have set up your business. You are ordering your business cards. You are setting up your Facebook Business Page. You have an email platform. You are setting up a Yelp Page. So what phone number do you use? Whatever your purpose, have you thought through what...
From Dropbox to Box: My Cloud Storage Story
When Dropbox was introduced in 2007, I was one of the first people to sign up. It was revolutionary to have a way to store and share your files in one location on the web. Gone were the days of having to email yourself a file from one computer to another. Now you,...
Modern Method of Telephone Conference Calling
I have been a fan of telephone conference calling for many years. As a work-at-home entrepreneur and living 90 miles away from a major city, I prefer to attend meetings virtually.  I recently learned of a slick telephone conference program called UberConference. It...
The Best-Kept Marketing Secret
Shhh, want a hear about a great way to market your business online?  Want to discover a little known marketing strategy that wonât cost you a cent?  Ok, here it is.  The best-kept marketing secret is… SlideShare.  Owned by LinkedIn, SlideShare has over 70...
Build Your Own Website Today!
Do you want a website to help promote your business, but the whole idea of building one is just too overwhelming? Â Building a traditional website is a lot of work. Â You must purchase a domain name, sign up for a web hosting account (which can be very costly), and then...
To Yelp or Not to Yelp?
To Yelp or Not to Yelp? Do You need a business Yelp Account?Everyone has heard of Yelp. Did you know it is one of the most powerful social media sites out there? Based on Google Analytics, every month there are 84 million average desk top users, 73 million mobile...
Easiest Web Pages You’ll Ever Publish
Wouldnât it be nice to be able to create a quick and disposable webpage on the fly? Wouldnât it be even nicer if no tech skills were needed and it was as easy as 1-2-3? This week, I came across the coolest website that allows you to create webpages with your email....
Want to Save Something to Read Later? Then Put It in Your Pocket.
Every once in awhile I come across a nifty tool that is so cool, Iâm compelled to share it with others. The Pocket program, is one of them.I am just passionate about reading. With the wealth of information on the internet, I often feel like there is âso much to read...
PrintFriendly and Keep the Trees Happy
I hate it when I send something to my printer and discover (usually when itâs already too late) that the one page of text I need is surrounded by ten pages of junk. Â Letâs face it, while some websites strive to create printer friendly pages, most of them donât.Awhile...
Need a Little Nudge? We’ve Got You Covered
The word ânudgeâ is such a sweet verb meaning: âto push against gently, especially in order to gain attention or give a signal.â While from time to time we all could use a little nudge in our lives, how about with your email? Absolutely.Think about how many times you...
Penzu Review: Tracking Your Thoughts in an Online Journal
I recently stumbled upon a cool program for tracking my ideas, dreams, and musings. Itâs kind of like having a private online diary. Penzu, is a free web-based program that you can use to help you record what’s going on in your head or what’s going on in...
To Do Lists: Nice, Easy, & Wunderful!
One of the key ingredients to running a successful business is finding a way to stay organized. Entrepreneurs have a lot on their plate, so itâs great when we discover tools to help us manage our time more effectively.I have found that the best way to get more done...
Achieving Your Goals Requires Tracking Your Habits
We all have goals we want to accomplish, but reaching our goals is often easier said than done.  Jim Rohn, an American entrepreneur, author, and motivational speaker once said: âMotivation is what gets you started. Habit is what keeps you going.â Therefore, it is...
