Launch4Life Blog
Want a Faster Website? Learn How to Easily Reduce Image Size
Did you know your website’s page load speed has a huge effect on visitors? Customers have no patience for slow loading webpages. So what bogs down a website? Most likely it’s all those lovely graphics. Most likely, they’re too big. Easy fix. Reduce image size....
Time Management Strategies to Help Boost Your Business
Time Management. Doesn’t this feel like an age-old problem? We try to avoid getting distracted during our day. Struggle with setting deadlines and finishing on time. Feeling stressed a lot. We want more time for fun and family. We need time management strategies. Does...
Entrepreneurial Lessons Learned On Vacation
Entrepreneurs can be found in many places with all sorts of career focuses. While recently vacationing with my husband on an Alaskan Cruise I had the privilege of discovering a new entrepreneurial type, the “tour guide”. For those of you who have never cruised, at...
Are You Really Helping Your Customers?
My husband and I are in the process of selling our house. Since this is the first house we’ve ever owned, we're what you call “First-time sellers.” If we’d known just how much work it takes to ready your house for market, we’d never have bought a house in the first...
Now I Wrote My Ebook, What’s Next?
Ebooks are powerful marketing and sales tools. You have taken your knowledge and skills and put in writing a training or inspiration for your audience. Some ebooks are leads for sales and other times they are the sale. Either way, since they live on the internet,...
Best Way to Bookmark Websites
Here’s the scenario. You find something on the web that you need to access again later. While you could just bookmark it in your browser, if you use more than one browser then what? Some days I use Chrome, Safari, and Firefox, all in one day! And, what if you use more...
What in the World Is GDPR?
Are you ready for GDPR? Do you even know what GDPR is? Well, if you use email marketing to promote your business, listen up. GPDR is being implemented on May 25, 2018. If you have ANY European customers – you need to know about this.The General Data Protection...
Stop Spamming with Your Email List
If I go to a networking event and collect a bunch of business cards, can I add them manually to my email marketing program? Maybe. It depends on the circumstances. If you asked them if you could put them on your list, YES you may. Ask them to write “yes...
Internet Tips for Business Travelers
Many of you know that Launch4Life has a mascot, Bob Launch. We took Bob on our trip to Spain and while we were there he told us that he learned some things he hadn't thought about before our trip. He asked me to share three tips with you that he believes will make...
Facebook Followed Me Around the World
It can be very challenging when you are away in another country and you can’t use your mobile phone without costing an arm or a leg. Your choices are using it only when you have access to WIFI or purchase a local sim card. What do you do when you want to make a...
You Can’t Do it All Yourself
….even if you want to try!Joan is a real estate agent. Joan’s income is derived from house sales. Her focus is securing listings or having her customers buy a home. All she needs to do is get people to purchase a home. If only her life was that simple....
Project Management for Solopreneurs
Whether you are a large corporation, small business, or solopreneur, organizing your tasks and projects may be one of the most important tools for business growth. While some of us can manage everything in our head, most of us are better served using a dedicated...
Does Your Business Have a Crisis Design Plan?
Steve Jobs had a quote “Design is not just what it looks like and feels like. Design is how it works." Your business must have a plan that works in every aspect, during the good times, the bad times, and the crisis times. This blog post is about designing for the...
Working With Clients Internationally
While it’s fairly easy working with U.S. clients when you’re in the United States, it can be a challenge when you’re traveling abroad. Also, as your small business starts to grow, you may attract clients from other countries. Solving the puzzle of working with clients...
A Simple Way to Stay Organized
This weekend, we tackled a huge project – we moved from one webhost provider to another. What made it especially complex, was we had to factor in multiple domains, websites, and email accounts. Since some of the websites belonged to our clients, we also had to be...
Coaching A Dinosaur
One often expects that all business people are savvy with technology tools. But as I have been coaching entrepreneurs, I am often surprised to learn that it is not always true. Many are still living in the dinosaur age, the age before today’s technology. Some still...
Mastering Productivity, Discipline, and Focus
Believe it or not, sometimes even coaches need some coaching. Which is why the Launch4Life team recently sought out a little coaching for ourselves. At the beginning of 2018, Janet and I decided we wanted to master something new. We wanted to create a resource to help...
Become More Productive With Google Keep
I am one of those people whose best ideas arrive when no paper is handy. Whether it’s in the middle of the night when I’m in bed, in the shower, or in the car, I am constantly bombarded with great ideas when I least expect them. I used to tell myself, I’d...
Becoming an Idea Machine: My New Year’s Resolution
Over the Christmas break I took some time out to kick back and relax. For me, the greatest way to recharge my batteries, is reading. A book I read this past week was: “The Choose Yourself Guide to Wealth" by James Altucher.Not familiar with James Altucher?...
December is National Write Your Business Plan Month!
Is Your 2018 Business Plan Finished??? We are two weeks away from 2018 and besides St. Nick checking to see if we have been naughty or nice (kidding), he is finishing up his business plan for 2018. Are you? If I asked for a show of hands on who has not, my guess is...
Cultivating Better Communication Skills
My son recently graduated from college with a degree in Computer Science. Last month, while he was applying for his first full-time job, he needed to put together a 12-minute introductory video. In the video, he was required to discuss his educational background and...
Building a Better Bookmarking Tool
Recently my husband wanted to show me something he'd found awhile back on the Internet. He became frustrated as he hopped from one Internet browser to another. First Safari, then Firefox, and then Chrome. Not able to find the “bookmark” he was looking for, he...
Why Aren’t They Using Zoom?
This past week, my son had an online job interview. I was shocked when I learned that the potential hiring company would be interviewing him using Facetime. While Facetime is a great app for chatting with family and friends via an iPhone or iPad, it’s not exactly the...
Need a Free Business Phone?
You have set up your business. You are ordering your business cards. You are setting up your Facebook Business Page. You have an email platform. You are setting up a Yelp Page. So what phone number do you use? Whatever your purpose, have you thought through what...
The One Thing Standing Between You and Your Goals
Every once in a while, I read a business book that makes me think “Eureka! I’ve found it!” That’s exactly how I felt when I read this simple book called "The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results". I call this a simple book because...
What’s In Your Wallet?
What's in Your Wallet?I recently heard this story from my friend, Fred. He was standing outside his home assessing the tree damage from a storm the night before, when a “tree man" pulled up. The “tree man" offered Fred his contact information in the event he would...
From Dropbox to Box: My Cloud Storage Story
When Dropbox was introduced in 2007, I was one of the first people to sign up. It was revolutionary to have a way to store and share your files in one location on the web. Gone were the days of having to email yourself a file from one computer to another. Now you,...
The Skinny On QR Codes
I am writing this blog post from Leeds, England, where I am enjoying the final day of a three-week vacation to the UK. Tomorrow, I begin the long journey back home as I fly to the United States from Glasgow, Scotland. My return trip will require four flights. As I am...
What Keeps Your Customers Up At Night?
Do you have the kind of product that solves someone’s problems? If they had what you offer might they sleep a little better at night? I suppose if you run a hair salon or a pizza shop you might chuckle and say, “well that's not me, I don't help them sleep better.”...
Never Stop Learning With E-Books
While I am currently on vacation, traipsing around the Highlands of Scotland, I am still learning. Just like I love podcasts, I sure hope you enjoyed reading my previous post on that topic, I also love e-books. For this three-week adventure, I decided to leave my...