Launch4Life Blog

Entrepreneurial Lessons Learned On Vacation

Entrepreneurial Lessons Learned On Vacation

Entrepreneurs can be found in many places with all sorts of career focuses. While recently vacationing with my husband on an Alaskan Cruise I had the privilege of discovering a new entrepreneurial type, the “tour guide”. For those of you who have never cruised, at...

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Are You Really Helping Your Customers?

Are You Really Helping Your Customers?

My husband and I are in the process of selling our house. Since this is the first house we’ve ever owned, we're what you call “First-time sellers.” If we’d known just how much work it takes to ready your house for market, we’d never have bought a house in the first...

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Now I Wrote My Ebook, What’s Next?

Now I Wrote My Ebook, What’s Next?

Ebooks are powerful marketing and sales tools. You have taken your knowledge and skills and put in writing a training or inspiration for your audience. Some ebooks are leads for sales and other times they are the sale. Either way, since they live on the internet,...

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Best Way to Bookmark Websites

Best Way to Bookmark Websites

Here’s the scenario. You find something on the web that you need to access again later. While you could just bookmark it in your browser, if you use more than one browser then what? Some days I use Chrome, Safari, and Firefox, all in one day! And, what if you use more...

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You Thought Building a Website Was Easy?

You Thought Building a Website Was Easy?

Think Again! Building a website is a complicated process and requires a lot of thought. After being involved in building a website for our own business and building websites for our customers, I think I could write a book. It ain’t easy. First there is building a...

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What in the World Is GDPR?

What in the World Is GDPR?

  Are you ready for GDPR? Do you even know what GDPR is? Well, if you use email marketing to promote your business, listen up. GPDR is being implemented on May 25, 2018. If you have ANY European customers – you need to know about this.The General Data Protection...

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Stop Spamming with Your Email List

Stop Spamming with Your Email List

    If I go to a networking event and collect a bunch of business cards, can I add them manually to my email marketing program? Maybe. It depends on the circumstances. If you asked them if you could put them on your list, YES you may. Ask them to write “yes...

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Business Lessons Learned from “The Crown”

Business Lessons Learned from “The Crown”

When the Launch4Life team is not busy working, we like to spend some “sister time” together. One thing we love to do is watch Netflix. Right now, we are finishing up the second season of Netlix’s “The Crown.” If you are not familiar with the show, it’s a biographical...

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Something Beyond Facebook – “LinkedIn”

Something Beyond Facebook – “LinkedIn”

Every day we hear about why it is important for a business to have a presence on Facebook, especially with a Facebook Business Page. It is important because Facebook Business Pages are public. If someone "googles" you, they are sure to find you there. But we are...

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It’s Great to Be Grateful

It’s Great to Be Grateful

Joe Girard was great at selling cars.  He’s listed in the Guinness Book of World Records as the “World’s Greatest Salesman.”  For 14 years he worked at a Chevrolet dealership just outside of Detroit, Michigan.Just take a look at his stellar record:During his 14 year...

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Internet Tips for Business Travelers

Internet Tips for Business Travelers

Many of you know that Launch4Life has a mascot, Bob Launch. We took Bob on our trip to Spain and while we were there he told us that he learned some things he hadn't thought about before our trip. He asked me to share three tips with you that he believes will make...

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Facebook Followed Me Around the World

Facebook Followed Me Around the World

It can be very challenging when you are away in another country and you can’t use your mobile phone without costing an arm or a leg.  Your choices are using it only when you have access to WIFI or purchase a local sim card. What do you do when you want to make a...

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You Can’t Do it All Yourself

You Can’t Do it All Yourself

 ….even if you want to try!Joan is a real estate agent.  Joan’s income is derived from house sales.  Her focus is securing listings or having her customers buy a home.  All she needs to do is get people to purchase a home. If only her life was that simple....

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Project Management for Solopreneurs

Project Management for Solopreneurs

Whether you are a large corporation, small business, or solopreneur, organizing your tasks and projects may be one of the most important tools for business growth. While some of us can manage everything in our head, most of us are better served using a dedicated...

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Does Your Business Have a Crisis Design Plan?

Does Your Business Have a Crisis Design Plan?

Steve Jobs had a quote “Design is not just what it looks like and feels like. Design is how it works." Your business must have a plan that works in every aspect, during the good times, the bad times, and the crisis times. This blog post is about designing for the...

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Working With Clients Internationally

Working With Clients Internationally

While it’s fairly easy working with U.S. clients when you’re in the United States, it can be a challenge when you’re traveling abroad. Also, as your small business starts to grow, you may attract clients from other countries. Solving the puzzle of working with clients...

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A Simple Way to Stay Organized

A Simple Way to Stay Organized

This weekend, we tackled a huge project – we moved from one webhost provider to another. What made it especially complex, was we had to factor in multiple domains, websites, and email accounts. Since some of the websites belonged to our clients, we also had to be...

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Coaching A Dinosaur

Coaching A Dinosaur

One often expects that all business people are savvy with technology tools. But as I have been coaching entrepreneurs, I am often surprised to learn that it is not always true. Many are still living in the dinosaur age, the age before today’s technology. Some still...

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Mastering Productivity, Discipline, and Focus

Mastering Productivity, Discipline, and Focus

Believe it or not, sometimes even coaches need some coaching. Which is why the Launch4Life team recently sought out a little coaching for ourselves. At the beginning of 2018, Janet and I decided we wanted to master something new. We wanted to create a resource to help...

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Become More Productive With Google Keep

Become More Productive With Google Keep

  I am one of those people whose best ideas arrive when no paper is handy. Whether it’s in the middle of the night when I’m in bed, in the shower, or in the car, I am constantly bombarded with great ideas when I least expect them. I used to tell myself, I’d...

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Happy Holidays!

Happy Holidays!

Merry Christmas to those that this is your special day. If not, it is probably still a great day of relaxation, recharging and spending time with family or friends. Gillian and I have finished our business plan strategy for 2018, and very excited about some new...

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December is National Write Your Business Plan Month!

December is National Write Your Business Plan Month!

Is Your 2018 Business Plan Finished??? We are two weeks away from 2018 and besides St. Nick checking to see if we have been naughty or nice (kidding), he is finishing up his business plan for 2018. Are you?  If I asked for a show of hands on who has not, my guess is...

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Cultivating Better Communication Skills

Cultivating Better Communication Skills

My son recently graduated from college with a degree in Computer Science. Last month, while he was applying for his first full-time job, he needed to put together a 12-minute introductory video. In the video, he was required to discuss his educational background and...

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Can You Survive Being an Introvert in Business?

Can You Survive Being an Introvert in Business?

Being an introvert is great if you work by yourself, at your home office, or even in a office or cubby hole.  But no matter what your business is, at some point you have to come out and talk to people.  In order to be successful, you will have to engage with people...

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Do You Know What This Person is Thinking?

Do You Know What This Person is Thinking?

How Do I Have a Winning Communication Experience? I have just come back from a Thanksgiving family reunion.  Everyone came happy and excited to be with each other and have fun.  You have seen enough Movies to know how that goes.  You can always expect there will be...

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Building a Better Bookmarking Tool

Building a Better Bookmarking Tool

  Recently my husband wanted to show me something he'd found awhile back on the Internet. He became frustrated as he hopped from one Internet browser to another. First Safari, then Firefox, and then Chrome. Not able to find the “bookmark” he was looking for, he...

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The World is Your Oyster!

The World is Your Oyster!

In 999, Leif Erikson, famously known as "Erik the Lucky", sailed from Iceland to travel to Greenland and accidentally discovered a new land, Canadian shores. Why was he traveling?  Certainly not because he wanted to go on a vacation. He was looking for business...

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Why Aren’t They Using Zoom?

Why Aren’t They Using Zoom?

This past week, my son had an online job interview. I was shocked when I learned that the potential hiring company would be interviewing him using Facetime. While Facetime is a great app for chatting with family and friends via an iPhone or iPad, it’s not exactly the...

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