Launch4Life Blog
Penzu Review: Tracking Your Thoughts in an Online Journal
A few years ago I stumbled upon a cool program for tracking my ideas, dreams, and musings. It’s kind of like having a private online diary. Penzu, is a free web-based program that you can use to help you record what's going on in your head or what's going on in your...
Closed vs Open Captions: Which is Better for LinkedIn?
If you go to all the trouble of creating a video for LinkedIn you really need to add subtitles. Why? Because the default on LinkedIn is for videos to play with the sound off. That means your video shows up in the news feed as a silent movie. Who has the time or...
PrintFriendly and Keep the Trees Happy
I hate it when I send something to my printer and discover (usually when it’s already too late) that the one page of text I need is surrounded by ten pages of junk. Let’s face it, while some websites strive to create printer friendly pages, most of them don’t.Awhile...
Productivity Tips for Entrepreneurs: Getting Out of Overwhelm
Almost every entrepreneur I know is looking for productivity tips. Secret hacks to get more done each day. Ways to get all those endless items checked off our to-do list. It happens to the best of us. We have great plans for our business, sometimes too many...
How Can Email Marketing Help My Business?
Whether you’ve recently launched your business, or you've been working at it for a while, you might be wondering if email marketing is worth even thinking about. Or perhaps you aren’t even thinking about email marketing at all. These days, Social Media seems to be the...
How I Do LinkedIn on a Daily Basis
This past week, I had three people mention they'd like to be more active on LinkedIn, but they find the platform a little overwhelming. I feel their pain. That's how I used to feel. I don't know if it's because LinkedIn is a "business platform," but when many of us...
How to Add a Video to an Email
Including a video inside your email messages is a great way to stand out in your client’s email inbox. Seeing a video in an email can quickly capture your reader’s attention. When someone sees a video thumbnail, it encourages them to stop what they are doing and click...
Is Your Small Business Using YouTube?
Every business should have a YouTube Channel. It doesn’t matter whether you sell a product or service. It doesn’t matter where in the world your business is located. And it doesn’t matter if you don’t have experience making videos, expensive equipment, or fancy editing tools. YouTube offers a level playing field for all of us.
How do You Get the Most Out of a Conference? As a Presenter and Attendee!
How to Get the Most Out of a Conference? How Do You Give a Good Workshop? Why an Entrepreneur needs to learn both? Have you attended workshops, gone home, back to work and everything you learned was forgotten. Did you meet new people but never saw or talked to them...
Marketing Your Business With Video
Using video to market your small business can give you the biggest bang for your marketing buck. In today’s fast-paced world video is popular for many reasons. Internet users want to process information fast. Video is easy to consume because it consists of a series of...