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I am one of those people whose best ideas arrive when no paper is handy. Whether it’s in the middle of the night when I’m in bed, in the shower, or in the car, I am constantly bombarded with great ideas when I least expect them. I used to tell myself, I’d remember to write them down later. However, more often than I’d care to admit, I usually forget. When I recently came across an awesome notetaking app, I got very excited.

Meet Google Keep, a nifty program, that makes organizing random thoughts a breeze. There are so many things I like about this program, it’s hard to decide where to begin. First off, Google Keep can be used on any device – mobile phones, tablets, or computers. Like all other Google applications, Google Keep can be used with ANY Internet browser. So whether you are using Safari, Firefox, Chrome, etc., you will have no problem accessing the program. Most importantly, Google Keep is a smart program that automatically synchs real-time across all your digital devices. Nice!

My preference is to use Google Keep on my iPhone. I found that after installing the free app on my phone, Google Keep was ready to get to work. Now, anytime I new idea strikes me, I simply reach for my phone. Easy peasy. What’s really fun about Google Keep is that there are several different ways I can “note” my ideas. I can type out a note, draw a picture, take a photo, or my personal favorite… make a voice recording note. What’s awesome about recording a voice note is that Google Keep saves the recording and automatically transcribes my words. This feature comes in handy if I later want to copy/paste the text into another program… like in a text message, email, or Google Doc. Best of all, you can share your notes with others, this makes it a great tool for business or personal collaboration.

I also like that Google Keep integrates with all the other Google family applications. For instance, since I already use Google Calendar, my Google Keep notes can include date/time or location reminders that automatically display on my calendar. Since I am the kind of person that likes working with “to do lists” I appreciate how easily I can create lists with neat and orderly checkboxes. The checkbox feature allows me to “check-off” each item as completed.  And, instead of disappearing from my list, the checked off items are displayed as complete with a strick-through line. Psychologically, this gives me a better sense of completion.

Additional features of Google Keep include the ability to color code and/or label each note. This allows me to find notes quickly and easily. You have the power to move notes around in any order that even have the option of pining a note to the top of your list. When you are done with any note, you can either delete it or simply archive it to use again later.

I have been using Google Keep for a few weeks now and I have discovered that I am much more productive. I think it’s is a great way to jot down all my ideas and keep them organized in one place. Best of all, you can’t beat the fact that Google Keep is free. If you’re currently an Evernote user, you may want to consider moving over to Google Keep, and dumping their monthly/annual subscription fees. I suspect that once anyone starts using Google Keep they will feel like they’ve got their own virtual assistant working for them 24/7. In the future, whenever and wherever you get a great idea… you will have a quick and easy way to save it for later.

By Gillian Whitney

Communications Consultant

Launch4Life

gillian@launch4life.com